Birmingham businesses choose The Loyalty Club
The Jewellery Quarter, Digbeth, and Birmingham's food scene are world-class. Loyalty gives your regulars a reason to prove it.
More of your customers will come back, more often.
Birmingham is home to 73,000+ small businesses, and the Digbeth-Jewellery Quarter corridor has seen a 40% increase in independent openings since 2022.
Why Birmingham businesses need digital loyalty
The context that makes loyalty a no-brainer for independent businesses in Birmingham.
Birmingham is the UK's second city — and its independent business scene has never been stronger. The Jewellery Quarter is one of the country's most distinctive independent neighbourhoods, Digbeth's creative regeneration has brought a wave of new food and lifestyle businesses, and Birmingham's food scene is genuinely world-class. But world-class competition means that standing out takes more than great food or great service.
Birmingham's customers are proud of their city and will back independent businesses enthusiastically — but loyalty needs to be earned visit by visit. The Loyalty Club makes that easy. An NFC tap takes 2 seconds. The customer's digital stamp card is stored on their phone. No app downloads, no paper cards to lose, no friction at the counter.
Birmingham businesses also benefit from the city's multicultural mix. The Loyalty Club works across food styles, business types, and customer demographics. Whether you are running a Caribbean restaurant in Handsworth, a speciality coffee shop in the Jewellery Quarter, or a salon in Sparkhill, the fundamentals are the same: repeat visits compound revenue.
How it works
Three steps. No apps. No training. Works on any phone.
Tap
Customer taps their phone on the NFC tag on your counter. No app to download, no account to create.
Stamp
A digital stamp is added to their loyalty card instantly. It lives in their phone browser — always there.
Reward
When they hit the threshold you set, they get a reward. You decide what it is and when it triggers.
Built for Birmingham's independent businesses
Any business with repeat customers can build loyalty. Here are the types that benefit most.
Restaurants & dining
Coffee shops & cafes
Hair salons & barbers
Gyms & fitness studios
Retail & independent boutiques
Pubs & bars
Beauty & nail salons
Food markets & delis
Pricing
Free to start. Simple pricing when you grow. No hidden fees.
Free
1 location · 25 active customers
Pro
per location · unlimited everything
+ £15 one-time setup per location (includes NFC hardware). No contracts. Cancel any time. Full pricing details
Common questions from Birmingham businesses
Answers to the questions we hear most often from Birmingham business owners.
Does The Loyalty Club work for businesses in the Jewellery Quarter or Digbeth?
Absolutely. The Loyalty Club is built for independent businesses exactly like those in Birmingham's Jewellery Quarter and Digbeth. Setup takes 5 minutes, your NFC tag sits on your counter, and customers tap to collect stamps instantly. No app download, no registration at the counter.
Is The Loyalty Club available in Birmingham?
Yes — The Loyalty Club works across Birmingham and the wider West Midlands. From the city centre to Moseley, Harborne, Sutton Coldfield, and Solihull, we support businesses of all types and sizes. Request a demo and we'll get you live within 48 hours.
How does The Loyalty Club compare to paper stamp cards for a Birmingham business?
Paper stamp cards get lost, faded, or left at home. Digital loyalty through The Loyalty Club means every customer always has their card with them — on their phone. You also get real data: which customers visit most, when they last came in, and how close they are to their next reward. Paper cards give you none of that.
Ready to grow your Birmingham business?
More of your customers will come back, more often. Request a demo and we'll have you live within 48 hours.
Request a DemoNo commitment · Cancel any time · NFC hardware included