Keep your salon clients from drifting to someone else
Clients love their appointment -then get busy, leave it a bit longer, and suddenly they've tried someone down the road. A loyalty programme keeps you top of mind between bookings and gives clients a reason to come back to you specifically.
Free plan available · Pro from £14.95/month · No contracts
Start free today → NFC tags ship same week. No credit card required.
The Problem
Sound familiar?
Clients drift between salons without realising it
A client who loves your work goes on holiday, misses a booking, and books somewhere convenient. It's not intentional -but without a loyalty hook, there's nothing to pull them back to you specifically.
Rebooking reminders are ignored
You send a text, they mean to reply. Two weeks pass. By the time they book again, they've gone to the place around the corner because it was easier. Reminders help, but rewards actually change behaviour.
Building a loyal clientele takes years without a system
Experienced stylists know their loyal clients by name. But if you're growing a new clientele, or a new stylist joins your team, there's no shortcut -unless you give clients a reason to keep coming back.
No way to reward your best clients
Your most loyal clients spend more, refer friends, and leave great reviews. But they get treated the same as someone who came in once. A visible loyalty reward acknowledges them -and makes them more likely to stay.
How It Helps
More of your customers will come back, more often.
That's the only metric that matters. Here's how The Loyalty Club achieves it without adding complexity to your business.
Clients collect stamps in 2 seconds -no app, nothing to sign up for
Tap the NFC tag at reception before or after their appointment. The loyalty card appears on their phone instantly. No download, no account -it's just there waiting for their next visit.
Your team don't have to change anything -the client just taps
The tag sits at your desk or mirror. No training needed. No separate device for your stylists to manage. Clients tap when they arrive or when they pay. Simple as that.
Even one extra appointment per stylist per week pays for itself
At £40 average appointment value, one extra returning client a week generates £160/month per stylist -significantly more than the subscription cost. And that's just the revenue impact, not counting referrals.
The Numbers
Does it actually pay for itself?
£40
avg transaction value
15
typical daily customers
+15%
typical repeat visit lift
£270–£540
extra revenue per month
At a £40 average appointment and 15 clients per day, a 15% increase in repeat bookings adds roughly £270–£540 per month -based on 2-3 working days per week.
Free plan or £14.95/month Pro
Start with the free plan (up to 25 customers) or go Pro for unlimited customers, advanced analytics, and priority support. No transaction charges, no hidden fees.
Based on industry averages from UK retail loyalty data. Your actual results will vary depending on your location, customer base, and reward structure.
How It Works
Three steps. That's it.
01
Client taps the tag at reception
Place the NFC tag on your front desk or styling station. Client taps when they arrive or pay. Works with every modern iPhone and Android phone -no setup needed on their end.
02
Loyalty card appears on their phone
The stamp card lives in their Apple Wallet or Android home screen -they see it between visits and remember it when they're thinking about booking. Your salon stays front of mind.
03
Enough visits, they earn a treat
After 5 or 6 appointments (you choose), they unlock a reward -a free treatment upgrade, a discount, or a complimentary blowdry. It feels personal. It keeps them coming back to you.
Works on every iPhone (iOS 14+) and Android phone. No app download. No account creation.
Social Proof
Trusted by independent businesses across the UK
From coffee shops to barbershops, businesses are switching from paper cards to instant NFC stamps.
80%
customer adoption
30 min
average setup
Zero
app downloads needed
“We went from paper cards nobody kept to 80% of regulars collecting stamps. Setup took 20 minutes.”
Sarah Mitchell
Brew & Bean, Manchester
“My customers just tap their phone — no app, no fuss. Repeat bookings are up and I can finally see the data.”
James Cooper
FreshCuts Barbershop, Leeds
“The NFC tags are a talking point on their own. Customers love the instant stamp and we love the extra visits.”
Priya Patel
Spice Kitchen, Birmingham
Pricing
Simple. Honest. No surprises.
Member
Free business listing. No credit card required.
- Business listing on TLC
- Visible to customers in-app
- Contact details and location
Club
Full loyalty programme. Unlimited customers. Cancel anytime.
- Unlimited customers
- NFC tap-to-stamp
- Apple Wallet passes
- Push notifications
- Analytics dashboard
- No contracts or commitments
VIP
Everything in Club plus POS integration, white label, and messaging.
- POS auto-stamp (Square)
- White-label branding
- Direct messaging
- Advanced analytics
NFC hardware sold separately from £12.95
Comparisons
See how we compare
FAQ
Common questions
How many stamps should a hair salon use?
For hair salons, 5 to 6 stamps tends to work well -it's achievable within a few months of regular visits, meaning clients can earn a reward before they drift. You can adjust the number and reward at any time.
What rewards work well for salons?
Effective salon rewards: a free treatment add-on (conditioning treatment, eyebrow tint), 20% off a service, a free blowdry between cuts. Avoid discounts that devalue your work -add-ons that upsell naturally are often the best choice.
Can I run the programme across multiple stylists in my salon?
Yes. The loyalty programme is linked to your salon as a whole -clients collect stamps regardless of which stylist they see. All activity is visible in your dashboard.
Can I use this if I'm a mobile hairdresser?
Yes. A mobile hairdresser can carry a small NFC tag card (the size of a business card) and clients tap at the end of each appointment. Everything works the same -no venue required.
Ready to keep your clients coming back to you?
We'll set up your NFC tag, configure your loyalty programme, and have you collecting stamps within the same week. No technical knowledge needed.