The Loyalty Club Blog
Practical advice for small businesses on customer retention, loyalty, and growth.
Showing 5 posts in Industry
How to Keep Your Gym Members Coming Back After January
Every January is the same. New year, new members, packed gym floor. And then February arrives. Here's what drives the drop-off -and the practical strategies that keep members engaged beyond the resolution phase.
Kye Esa5 March 20265 min readNFC Anti-Fraud Technology Explained (In Plain English)
Basic NFC tags can be cloned in seconds with a £30 device from Amazon. NFC tags use cryptographic verification to make cloning virtually impossible. Here's how it works -explained without the jargon.
Kye Esa25 March 20267 min readBest Loyalty Ideas for Hair Salons (That Clients Actually Use)
Hair salons have some of the highest natural retention in hospitality -yet most salon loyalty programmes are borrowed from coffee shops and completely miss what motivates salon clients. Here's what actually works, backed by data on how appointment-based customers behave differently.
Kye Esa25 March 20267 min readDigital Loyalty for Bakeries: How to Keep the Morning Rush Coming Back
The morning rush is a bakery's most valuable window -and the hardest time to do anything that adds friction. Here's how digital loyalty can work for bakeries without slowing down the queue, what rewards actually motivate pastry customers, and why speed matters more than features.
Kye Esa25 March 20266 min readHow NFC Payments Changed Loyalty -And What's Next
Ten years ago, most people had never heard of NFC. Today, 95% of UK card payments are contactless. That same technology is now reshaping how loyalty programmes work -and the next wave of innovation is closer than you think.
Kye Esa25 March 20267 min readWant to see TLC in action?
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